Chocolates Arcor
- Client
- Arcor
- Year
- 2018
- Services
- Design, Creativity, Packaging

When speaking of Cofler, one speaks of excellence and quality. It is a brand whose products already hold a prominent place in the market, supported by a loyal audience that expects updates across all touchpoints.
We are proud to have led the design and creative work for Cofler’s filled chocolate bars packaging. We breathed new life into this classic portfolio staple, refreshing its visual image and highlighting the delicious recipe that the brand has to offer.
As art directors, we oversaw the design and modeling of the product illustrations, working in close collaboration to ensure a faithful representation that stands out on the wrapper.
In addition to the brand and packaging redesign, we developed all necessary materials for point-of-sale actions and retail displays. Our goal was to guarantee that the consumer experience with Cofler chocolates is exceptional from the moment they spot them on the shelf to the very last bite.
Design and Creativity for Primary Packaging and Branding











Credits
- Creative direction
- Supermarket
- Art direction & design
- Supermarket
- Content production
- Supermarket