Supermarket
All works

Swift Veggies

Client
Swift
Segment
Branding
Services
Branding, Communication, POP
Swift Veggies — Swift

We supported the launch of Swift Veggies, Swift’s new line of frozen plant-based products — including veggie nuggets and patties — by developing its visual identity from the ground up. We created the graphic universe, branding, and full communication strategy to position this new category within the Swift portfolio. We also designed and produced materials for retail spaces and sales commercials, ensuring a strong, consistent, and appealing presence across all consumer touchpoints.

Building the brand universe and communication strategy to launch Swift Veggies.

Credits

Creative direction
Supermarket
Art direction & design
Supermarket
Content production
Supermarket