Barça Games Social Media

We led the social media campaign for Barça Games, a mobile app offering a wide variety of interactive games for FC Barcelona fans. Our work spanned from creative strategy to design and production of Instagram posts, Stories, and Reels, helping build an engaging and playful presence for the app across platforms. We developed tailored campaigns for key moments in the calendar — including Christmas, King´s Day, and Carnival — each with its own graphic identity and tone, driving visibility, downloads, and fan engagement through festive, high-impact content.

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