Among the wide range of services and products offered by Tigo, Tigo Money has stood out as a highly valued option for users in the Digital Wallet market.
To successfully enter such a competitive industry, the launch of Tigo Money needed to live up to expectations.
Therefore, we devised and executed a comprehensive cross-platform campaign for Tigo Money. We take care of the entire production process, from filming and photo shoots to post-production, special effects and motion graphics.
Once production was completed, we deployed the campaign in digital and mass media, adopting a 360 approach that ensured wide coverage and an effective connection with the target audience in all relevant channels.